July 10, 2007

• Cool new tool - Hotel World Maps

  Here is a cool tool I thought you might find useful in selecting your hotels. It is a mixture (they call it a mashup in young people’s lingo) of Google Maps and Hotels.com in which you can actually see where in the city the hotel is located and then click links to get more information [...]

May 20, 2007

• If you have a Web Master, are you a Web Slave?

  Sometimes when I suggest to people they should learn to create and maintain their own website, they tell me they already have a website and webmaster who handles all that for them. Me too. I’ve had a website for years and always had a webmaster.
  But think about it. How happy are you with the results [...]

March 3, 2007

• A question about the Web Whisperers’ Internet Marketing Bootcamps

  This question has come up several times over the last few weeks, so I thought I would address it on our blog. It goes something like this:
  I do not have an internet business right now and I do not have a website. Will your bootcamp be too advanced for me? Will it help someone like [...]

• Marketing to your “niche” by creating a podcast.

  Several weeks ago I finally got around to starting a podcast. I have a website geared toward a community of so-called “alternative health practitioners,” who practice The Feldenkrais Method of Somatic Education. The podcast listeners are mainly practitioners and trainers of this method. The calls are recorded on Skype. I turn them in mp3’s, [...]

February 21, 2007

• Refinancing a home with PayPal

  I had an experience recently which made me realize how much the internet and internet marketing has changed and re-arranged my financial life: I refinanced my home.
  When I first applied for a new mortgage, the broker asked me for my bank account and employment information. Uh oh. As a grad student in a PhD [...]

January 16, 2007

• A Web Whisperer’s new love: Constant Contact

  One of the strategies that Bill and I are going to teach at the Santa Fe Bootcamp is how to market products and services by building “free-on-free” email marketing lists.
  The strategy, like many that we teach at our bootcamps, can be enacted using services that give free trials. This gives you an opportunity to use [...]

January 4, 2007

• Visiting the dark side: A Mac user learns Windows

  So, I bought a new Macintosh portable computer a few months ago (The MacBook Pro), which has an Intel chip in it that can run Windows along with my built-in Mac software (you need to install a progam like Parallels or Boot Camp to run Windows on the Mac).
  Now I’ve been using the Mac for [...]

January 2, 2007

• What I did on my winter vacation: Created three websites

  I have never been much of a technical person; I know how to make my Macintosh do many of the basic things I want it to do. But websites were a bit beyond me. I hired others to create them and maintain them. All I wanted was a site that looked like I wanted it [...]

December 30, 2006

• What’s a Favicon and why do you need one?

  My friend and co-author Sandy Beadle wrote a few weeks ago and suggested I create a tutorial on how to create favicons. What the heck are favicons?, I wondered. I looked the word up in Wikipedia and discovered that I (and probably you) already know what they are. They are those little icons or images [...]

• Blogging success story

  My wife is a photographer (see her website at http://www.steffanieohanlon.com) and has an advisor/friend (Mary Virginia Swanson) who is one of the top photography marketing experts. When Mary Virginia is in town (we live in Santa Fe and this is a major photography center), she and I talk about our respective careers and how to [...]

December 27, 2006

• The future is clearly here: The Queen’s Podcast

  Unbelievable. Queen Elizabeth of England is releasing her yearly speech as a podcast. It is reported she uses an iPod. If you needed any other sign that these Internet-based things as the wave of the future, this should do it.
  Read all about it at http://www.news.com.au/adelaidenow/story/0,22606,20965865-910,00.html

December 20, 2006

• Audio Postcard marketing

  I have just created my first audio postcard marketing ad. It’s amazingly easy to do and, according to the people who tout this stuff, it’s much more effective than word-based marketing.
  Click here to experience it: http://members.audiogenerator.com/postcards/?8387624X1166
  Update (12.21.06): Wow, I’m going crazy with this postcard stuff. I’ve created 2 more. If you’ve got a couple [...]

December 18, 2006

• Increasing google adsense revenues by 200 - 300%

  At the bootcamp, Bill and I are going to share a small but potentially significant way of earning passive income with your websites - google adsense. The google adsense program allows you to place clickable ads on your website that are matched to the written content of your site. So if you write about “Eliminating [...]

December 15, 2006

• Wiki Wacky Woo

  I knew a song about Hawaii years ago (”Ukulele Lady”) that had a lne in it: “wiki wacky woo.” Well, I’ve just gone a little wiki wacky lately, having just started my first “wiki.” What is a wiki? It’s a group collaborative site, at which many people can come together, contribute posts, share files, and [...]

November 29, 2006

• Microsoft adCenter

  Microsoft is trying to compete with Google for ad revenues. I just recieved an ad though snail mail for a special offer you may want to try.
  Open a Microsoft adCenter new account for $5.00 USD and get up to $100 in free ad clicks (read the fine print before you commit). Go to http://www.StartadCenter.com/NextTip and [...]

November 26, 2006

• New free video and voice call service

  Check it out at: http://www.sightspeed.com/.
  They say the video quality is remarkable. It seems to be a Skype competitor, and what interests me especially is that it can generate video emails and record videoconferences (that can later be turned into salable products). It seems to be able to host video and audio conference calls.
  You can also [...]

November 24, 2006

• Want to check out whether a domain name is available?

  Do you know how to look up a domain name you might want to buy and check to see if it is available? There are several ways, but I use one that is really quick and gives me the information about whether it is available and if not, who owns it and when their rights [...]

November 23, 2006

• Podcasts - Do they work?

  Did you know that the New Oxford American Dictionary made “podcast” the word of the year last year (see http://news.bbc.co.uk/2/hi/technology/4504256.stm)? It is still early days in podcasting. There are reportedly only 26,000 of them as yet (I’ve had one for over a year now, so I guess that makes me “bleeding edge.”) For a skeptical [...]

• Tiny Url’s

  Have you ever had a very long web address for one of your sites? Here’s a free service to turn long web addresses into a short one. Just visit the site and input the long address. Out pops a small one that will automatically convert to the longer one when people click it. Cool.
  Visit: http://tinyurl.com/ [...]

November 19, 2006

• Cool new tool from Google

  Google has a new tool that lets you store multiple images, text and website links and addresses in an online notebook. Nice because you won’t clutter up your desktop or computer hard drive. You have to be a registered Google user, which is free.
  Visit: www.google.com/notebook.
  Note to Mac users. It only works with Firefox, not Safari. [...]