Internet Marketing

September 24, 2007

  • Do you need a virtual assistant?

    I was on a phone conference a few days ago with a non-profit organization that I do consulting work with from time-to-time. The organization is going through some changes and challenges so I mentioned the topic of outsourcing some of their work. The goal? Save some money and more importanly - save time that [...]

September 20, 2007

  • Reciprocity and your Internet marketing business

    Today I was reading a book (Influence: The Psychology of Persuasion) by one of my former Arizona State University social psychology professors, Robert Cialdini. He discussed an experiment that a university professor did some years ago. The professor sent Christmas cards to strangers. He got a number of cards in return. This illustrates the principle [...]

September 16, 2007

  • Passive Income and Freedom From Your Computer

    Earlier today I went to the gym to work out. Before I hit the treadmill, I logged into the gym’s public access computer and I took a few minutes to check up on a new website that I recently put up on the subject of “Golf Instruction.” Interestingly, I found that Google listed a page [...]

September 6, 2007

  • Facebook adventures Part 1

    I just joined Facebook. It seems cool.
    I had joined MySpace previously so I could get a sense of what all the social networking fuss was about (I don’t really need more social connections; I can barely keep up with the ones I have). But I found the constant bogus requests from potential “Friends” from that [...]

September 3, 2007

  • Upskilling

    I heard a guy on a radio interview today talking about how the job market in the U.S. is changing. Some tasks can and will be done more cheaply or efficiently overseas (he mentioned accounting that can be done as well and much cheaper by being outsourced to some developing countries like India, but even [...]

August 30, 2007

  • The “Theres” vs. the “Not-Theres”

    I was reading a summary of Don Peppers and Martha Rogers 1993 book The One to One Future and came across this idea. In the past, there was a divide between the “haves” and the “have-nots,” but in the future this divide will shift to the “theres” and the “not-theres.” That is, the privileged are [...]

August 27, 2007

  • Word of Mouse marketing

    I was reading Robert Allen’s book, Multiple Streams of Internet Income, the other day and came across a clever phrase he used: word of mouse marketing. I have been thinking of this concept recently. The web facilitates easily letting people know about things. In the old days when I came across an article or website [...]

August 26, 2007

  • How to quickly show up on Google

    The other day I posted something on this blog and sent Ryan an email message about it. A short time later, I received an alert from Google (I have signed up to be notified whenever my name shows up on the web somewhere) saying that Ryan’s blog had a new mention of my name. When [...]

August 18, 2007

  • I hate it when a 17-year-old makes way more money than I do on the web

    And I love it, too. I just read an article in Fast Company magazine (September 2007 issue, not yet up on their site, but should be soon: http://www.fastcompany.com/magazine/) about Ashley Qualls, who built her own million-dollar website. She started teaching herself HTML when she was 9, then built her own website. When MYSpace became popular [...]

June 13, 2007

June 12, 2007

  • An all-in-one web commerce website

    EBay has just purchased and enhanced a non-EBay shopping cart/website setup service that you can get for as little as $6.95 a month with 1.5% commision they take on every sale. You can upgrade to more sophisticated services as your online business grows. They say you can have your site and ecommerce store set up [...]

May 4, 2007

  • Overture and WordTracker keyword tools: What’s the difference?

    During the Santa Fe Bootcamp, Bill and I (Ryan) demonstrated how to use both Overture and Wordtacker to find “niche” keywords. A question arose: How do the two tools differ?
    In brief, Overture’s search engine gives you data for an entire month. So the numbers that it give you are higher than what you see on [...]

  • Macs help people post more web content than Dells

    Those who know me know that I am a Macintosh partisan. Unfortunately, I am being supported in my bias in this article.
    http://arstechnica.com/news.ars/post/20070502-the-social-technography-of-web-2-0.html

    Mac users actually seem to be more likely to put content on the web than Dell users. I have the sense that this is because Macs make it a little easier for the non-propellerheads [...]

April 29, 2007

  • Bill’s WebMarketingMagic Affiliate link

    I have been learning WebMarketingMagic (the generic version is 1ShoppingCart.com) recently. It has a bit of a learning curve, but has some features (autorespeonders; easy product sales abilities) plus some advanced features I will use (ad campaigns and email capture box creation) soon.
    If you want to give it a try. It’s pretty cheap to get [...]

April 7, 2007

  • Using the Oprah Winfrey Show to bring traffic to your website.

    In a previous post, I showed a small example of how to use Wordtracker and content-rich blog posts to bring more traffic to your website. My example was modestly successful. The post ranks #1 on google for “how to information marketing” and it brings in steady traffic to the Web Whisperers blog.
    Remember though, that the [...]

March 12, 2007

  • How to Information Marketing

    When you read the title, “How to Information Marketing” does it sound strange to you? Does it look ungrammatical and somehow “wrong”? It certainly does to me.
    So why am I using it? Because it is bringing targeted traffic to this website - intelligent people who know exactly what they are looking for and how to [...]

March 9, 2007

  • The Web Whisperers Announce: Internet Marketing Coaching Club

    Currently available only to attendees of our Internet Marketing Bootcamps: Free enrollment in the Web Whisperer’s online coaching and mastermind group.
    Bill and I have received emails from bootcamp attendees and “prospects” who are concerned about the huge volume of material they will be learning in our seminars - blogs, podcasts, shopping carts, search engine optimization, [...]